Marketing Communications Executive – London

Marketing
Ref: 394 Date Posted: Saturday 08 Jan 2022
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Marketing Communications Executive

Professional Membership Body

Farringdon, Central London – 4 Days Office, 1 Day Home

Basic Salary £35,000 Pro Rata

3 Month Initial Contract, Full Time

 

Our client a well-recognised professional membership body is currently recruiting for a Marketing Communications Executive on a 3 Month Initial Contract.

 

The Role

 

You will be responsible the day-to-day running of our social media channels and for creating and setting up the testing and analysis of all marketing emails, as well as using email and social media to maximise revenue opportunities and the growth and retention of students, members and non-members. You will have direct influence on the email-marketing calendar and development of the email channel.

This role requires a proactive, deadline driven, multi-tasker, with a creative mind and a can-do attitude. Excellent attention to detail and an ability to work in a fast-paced environment, as well as a flexible approach to work, are essential for success in this role.

Person Specification

Experience using an ESP system is essential – preferably Dotdigital

Experience of CRM systems to segment data – MS Dynamics preferred

Solid understanding of email technology platforms, web analytics, databases and segmentation opportunities

Experience in setting up and running email marketing automation triggers and lifecycle programmes

Experience in setting up and running email marketing automation triggers and lifecycle programmes

Collecting data, looking for trends, and translating these into future actions

Knowledge of A/B testing. Understanding of control groups and their use in measuring uplift a plus

Basic understanding of Google Analytics and UTM tracking

A solid understanding of social media platforms, and how to use them for business development.

Writing copy for paid and organic posts across a variety of social media platforms and analysing performance.

 

To apply to this role please send your CV.

 

Due to the volume of applications we are only able to contact successful applicants. Therefore if you have not heard from us within 10 working days please deem your application as unsuccessful on this occasion.

 

membershipbespoke is acting as recruitment business in relation to this role. membershipbespoke positively encourages applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, gender reassignment, religion or belief, marital status, or pregnancy and maternity.

 

membershipbespoke remains the only specialist recruitment organisation in the UK, which offers a dedicated service tailored to the needs of Trade Associations, Unions, Professional and Regulatory Bodies.